[:gl]Novas[:es]Noticias[:en]News[:]

The tourism sector will be eligible in the coming weeks for new subsidies amounting to almost 16 million euros.

 

The development of new sustainable products to reinforce the image of Galicia as a safe tourist destination is the aim of the agreement between the Xunta and the Galicia Tourism Cluster approved by the Galician Government at its last meeting. The agreement, with a regional contribution of 700,000 euros, will enable the design of tourism products focused on the new demands of consumers, which take into account environmental and energy sustainability, and which incorporate elements of local consumption.

 

These new products will support the incoming sector and travel agencies through specialised packages and will also address issues related to digitalisation and the improvement of the marketing process, both in terms of the channel and the end customer. To this end, contact will be made with companies in the tourism sector that are representative of different areas as well as with different social sectors through online and offline actions. The creation of a sustainable product club, the development of promotional materials for agencies and end customers, and the implementation of marketing actions to publicise the new products designed are also foreseen.

 

The agreement between the Xunta and the Clúster will be in force until December next year with an investment of 200,000 euros for the current year and 500,000 euros for 2022.

 

In addition, the Xunta plans to call throughout this month various lines of support to the tourism sector for a total amount of almost 16 million euros that will benefit both travel agencies and hotel establishments and municipalities of less than 10,000 inhabitants. A call for aid of up to 350,000 euros is aimed at travel agencies for the maintenance of establishments, while hotel and catering businesses will be able to receive up to 6 million euros in subsidies for postcovid equipment (home automation, signage, disinfection systems…) and a similar amount for digitalisation and digital marketing (computer applications, customer acquisition, web development…).

Friday September 10th, 2021

The Xunta and the Cluster will collaborate to promote Galicia as a safe destination through new sustainable products

The tourism sector will be eligible in the coming weeks for new subsidies amounting to almost 16 million euros.   The development of new sustainable products […]
Wednesday September 8th, 2021

The Cluster unpacks its strategy and the challenges of the tourism sector in a forum promoted by Ineo

César Ballesteros, secretary of the entity, participated in a virtual meeting on the digitalisation of the sector.   The Cluster Turismo de Galicia has been present […]
Thursday July 29th, 2021

The Xunta has already received around 5,000 requests for aid from the III Rescue Plan, which in a second phase could reach 200,000 euros

Representatives of the sectors affected by the pandemic met today with the general director of emprego, Covadonda Toca The Xunta de Galicia has already received the […]
Thursday July 22nd, 2021

A Xunta, o Clúster e as Universidades presentan o Plan Director 2021-2023 para o turismo en Galicia A Xunta, o Clúster e as Universidades presentan o Plan Director 2021-2023 para o turismo en Galicia

As accións contidas nesta planificación suporán investimentos de preto de 500 millóns de euros en tres anos, dos cales máis da metade se dedicarán a reactivar […]