Rural tourism in Spain will experience a notable increase in average spending per person this summer, rising 4.7% compared to last year, according to a study by the Rural Tourism Observatory 2023-2024. This increase will take daily spending from 81 to 85 euros per person, with Extremadura, Galicia and La Rioja standing out as the Autonomous Communities with the highest spending.
The report details that 35% of the expense is allocated to accommodation, representing an average of 30 euros per night. The remaining 65%, which is equivalent to 55 euros, is distributed in restaurants (56%), purchases of local products (28%) and leisure activities (15%). These activities range from enjoying local heritage and traditions to playing sports and other recreation, which contributes significantly to the local economy.
The Observatory, led by EscapadaRural, CETT-UB and Netquest, highlights the economic and social impact of rural tourism. With an average of six nights per stay, the total expense per getaway slightly exceeds 2,000 euros. Furthermore, the report highlights how rural tourism not only benefits local accommodation and businesses, but also promotes the conservation of cultural and natural heritage, encouraging the preservation of ancient traditions and crafts.
In the spending ranking by Autonomous Communities, Extremadura leads with 88 euros per person per day, followed by Galicia and La Rioja with 87 euros. Other communities such as Euskadi, Andalusia, Asturias and Madrid also equal or exceed the national average spending. In provincial terms, Zamora tops the list with 89 euros per person per day, followed by Cáceres and Valladolid with 88 euros each.