Several days of intense activity, with various meetings and gatherings, in which Galicia once again made itself visible and stood out on the international scene through its tourism sector. This summarizes the visit to the ITB Berlin of the Galician trade mission organized by the Galician Tourism Cluster and which had the space reserved for the Galician Tourism Agency inside the Turespaña stand. From there our representatives deployed their extensive range of proposals, attracting the attention of numerous operators and national and international authorities.
MEGA, Tee Travel, OCA Hotels, Galiwonders, Always Spain, Interrias, Hotel Restaurante As Eiras Lires and Tourist Managers of Finisterrae are the companies and entities that were part of this commercial mission headed by the president of the Cluster, Cesáreo Pardal. In addition to this, a delegation from the tourism brand ‘Galicia Sustainable Destination‘ attended, which held meetings with operators and agents of the sector in Germany, a market especially sensitive to this type of tourism product.
The director of Turespaña, Miguel Sanz, came to the Galicia stand at the ITB Berlin; the Minister of Tourism, Jordi Hereu; and the Secretary of State for Tourism, Rosana Morillo, who spoke with Cesáreo Pardal and the delegation about the current situation in the sector.
The ITB Berlin in 2024 registered close to 100,000 attendees. More than 5,500 exhibitors from 170 countries illuminated the three days of the fair, occupying the 27 exhibition halls of the Berlin fairgrounds.