In order to continue working on improving the skills and qualifications of managers profiles of Galician tourism sector, the Cluster Turismo Galicia launches a new edition of its Training Plan, this time from the hand of IFEE Business School and with the support of the Tourism Agency of Galicia. It is more than 150 hours of free training which is articulated on the axes of professionalization, profitability and efficiency of the sector. At the same time, it serves to bring Cluster partners the latest trends and tools related to the development of a strategic activity for the Galician economy.
The training, which will take place in the months of October and November in nine different points of the Galician geography, allow bring training to some of the main tourist destinations in the Community and Santiago, La Coruna, Vigo, Lugo, Ourense, Sanxenxo, Monforte, Ribadeo or Lalin.
The type of shares, all at no cost to attendees, ranging from a Senior Program Tourism Management (Santiago de Compostela), in which the relevant areas are addressed to the management of a tourist company five workshops with a strong technical approach, in which, and the hand of renowned experts in the field, issues such as sustainability and efficiency in the management of tourism enterprises (a Mariña), the study and analysis of databases and other sources will be treated for increase business (Vigo), the implementation of e-marketing strategies in tourism companies (a Coruña), innovation in the design of tourist product (Lalin) or how always sell at the best price (Sanxenxo). Some of the speakers who will join us Diego Fernandez Perez de Ponga, Vallina Jorge Crespo, Clemen Rodriguez, Beatriz Pereira, Xosé Luis Reza, Javier Corrochano, Patricia Cuevas or Jimmy Pons.
The training offer will be completed with four seminars strategic management through the model Canvas (A Coruña, Monforte, Ourense and Vigo), for which the participants can perform a complete analysis of its business model in order to identify the areas in generating value for their client and three workshops communication skills (Lugo and Ourense Sanxexno), aimed to publicize the tools and resources for communication and key leaders in the sector.
To register and obtain additional information on these activities, go to the following address: http://www.iffe.es/formacion-cluster-turismo-galicia/
Download the information leaflet here