NEWS
Galicia receives the pilgrim 300.000 with the forecast to close 2018 with a new record
11152
18-10-2018

Galicia receives the pilgrim 300.000 with the forecast to close 2018 with a new record

The pilgrims have come from 172 countries and increasingly by xacobean routes

In December last year the number of 300,000 pilgrims arrived in Galicia for the first time. This year the number has been reached two months earlier, and this week arrived the pilgrim number 300,000 which makes us foresee that 2018 will conclude with a new historical record in the arrival of pilgrims, which may be above 320,000. Arriving from 172 countries – and each time by more xacobean routes – this new milestone shows that Galicia “likes, according to the president of the Xunta, Alberto Núñez Feijóo, and makes the Camino de Santiago no longer just a phenomenon exclusive to the holy years.

In this sense, he recalled that the Galician Government is working on its care and promotion through the Master Plan of the Way of St. James, an instrument with an investment of 56 million and eight lines of work. And with a constant planning, criteria and sentidiño (common sense): to improve, to recover and to conserve the natural and cultural patrimony; to continue betting by a responsible and diversified tourism; and to continue putting in value what differentiates us – the excellence from the tranquility and the authenticity.

Throughout his speech, the head of the Xunta referred to the preparation of Xacobeo 21, a challenge for which we have the new Ministry of Culture and Tourism, with the entry of high speed a year before the holy year and the comprehensive rehabilitation of the Cathedral of Santiago. “We are talking about preparing the best Xacobeo in our history,” he said, appealing to the spirit of Xacobeo 93, which placed Compostela on the tourist map and gave it the title of universal city.

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Galicia receives a fam trip from British golf businessmen to know their sports and thermal offer
11146
17-10-2018

Galicia receives a fam trip from British golf businessmen to know their sports and thermal offer

Seven representatives of London golf clubs visit until Saturday the facilities and the offer of some of the clubs and accommodations included in the tourist packages of Celtic Spain Golf&Wellness.

This is the reverse mission that completes the action of prospecting to attract the British golfer that this year has been launched through the joint initiative of Celtic Spain.

Seven managers of the main golf clubs in London are visiting Galicia these days, knowing in depth the facilities and the offer of the golf clubs of Oca Augas Santas in Lugo, Mondariz, Meis and Santiago, which have captured the interest of British professionals who have moved to our territory within the fam trip promoted by Celtic Spain Gofl & Wellness.

The visit takes place since yesterday and will continue until next Saturday with the aim of publicizing Galicia in the British market as a perfect destination for the enjoyment of a combined package of golf, thermalism and gastronomy.

This is the second of the actions launched by this initiative CELTIC SPAIN GOLF & WELLNESS, promoted in the framework of the ideas contest of the Galician Tourism Cluster at the proposal of the Association Galicia Golf Destination, Association Spas of Galicia, Oca Hotels and Hotel Carlos I, with the collaboration of Tourism of Galicia.

Throughout the four days of the fam trip, the professionals of the London golf clubs Stockley Park Golf Club, Finchley Golf Club, Wycombe Heights Golf Club, Houghton-le-Spring Golf Club, Indian Golf Society and Club Español de Golf have the opportunity to know some of the tourist packages created within this program, which combine golf with hotels/sports that are within the initiative (Oca Hotels, Hotel Carlos I Silgar, Oca Augas Santas Balneario Golf & Resort, Hotel Balneario Laias Caldaria, Termas de Cuntis, Balneario de Mondariz, Gran Talaso Hotel Sanxenxo, Hotel Nuevo Astur, Balneario Eurostars Gran Hotel La Toja and Eurostars Isla de la Toja), as well as the travel agencies Abramar Viajes and Viajes Interrías. All this with the aim of discovering the Galician environment and gastronomy first hand, accompanied by people in charge of the different golf clubs, hotels and spas where they enjoy their stay. And, of course, practice the sport that has brought them here.

In this regard, the general secretary of Galicia Golf Destination, Javier de la Cerda, stressed the importance of this type of familiarization trips, which allow the heads of golf clubs to personally know the particularities of each golf course, “only with practice is really known the particularities of each course, and that is something that has to experience them, only then can recommend their members to travel to Galicia,” he said.

In the fam trip also accompanies them, the president of the Galician Center of London, Nicolas Miño, who hosted the previous meeting that Galician businessmen held last month in London to publicize this tourism proposal.

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Pontevedra and Ourense join the national network of Intelligent Tourist Destinations
11141
16-10-2018

Pontevedra and Ourense join the national network of Intelligent Tourist Destinations

The Provincial Councils of Pontevedra and Ourense participated in two meetings to present the State Network of Intelligent Tourist Destinations, a project for the technological modernization of this tourist sector in which the provinces of Ourense and Pontevedra are integrated. This state network, which was born with 68 tourist destinations throughout Spain, will function as an operational body through which the tourism experience will be improved through innovation and sustainability. In addition, the network will also advise on quality, technological solutions and digital training, as well as offer better experiences for visitors and improve the quality of life of people living in tourist destinations.

Ourense and Pontevedra are thus included within the new DTI Network, through the County Council of Ourense in the case of the thermal province and through the County Council of Pontevedra and the municipalities of Sanxenxo and O Grove, in the case of the province of Pontevedra. The latter presented a joint project to form part of this state initiative with which they will work together in the promotion of intelligent tourism projects, promoting cooperation and joint action of the members, advice to destinations in the process of digital transformation, analysis of common challenges and problems or the search for solutions, both technological and strategic for their managers, among others.

In this sense, the second vice-president of the County Council of Ourense, Jorge Pumar highlighted the project “There is an Ourense for you. Descúbrelo”, derived from the project “Provincia Inteligente”, included in the Plan Ourense 15-19, which managed to attract for the province an economic injection of three million euros in the call for aid from Red.eres Intelligent Tourist Destinations.

Sanxenxo and O Grove presented a joint project to a line of aids called by the State Mercantile Society for the Management of the Innovation and the Tourist Technologies, (Segittur), to become intelligent destinies, giving priority to the new technologies and the digital supports. With a budget of 1,489,996 euros, of which 893,997 were eligible for subsidies, representing 60% of the project, running by Sanxenxo and O Grove the remaining 40%, the project will launch actions such as an intelligent beach in Silgar, adapted in terms of equipment, environmental parameters, comfort, accessibility and possibilities of interaction with the user or intelligent parking to facilitate the mobility of users, launching a pilot project of bicycle car intermobility.

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More than fifty accommodations will improve their facilities through public investment of almost one million euros
11136
15-10-2018

More than fifty accommodations will improve their facilities through public investment of almost one million euros

The beneficiaries of the line of aid for Culture and Tourism of the Xunta undertake actions to raise the current category of establishments, modernization of their facilities, beautification and upgrading of equipment

Continuing with the established objective of improving the competitiveness of the Galician tourism sector, the Xunta de Galicia will invest almost one million euros in the improvement of tourist accommodations, within the framework of the line of aid, on a competitive basis, intended for private entities for actions to improve this type of tourist infrastructure that was launched for the first time at the beginning of this year and which is now published the list of aid granted.

In fact, the initial budget of this call, whose resolution can be consulted in the Official Gazette of Galicia (DOG), was expanded to meet the applications submitted, covering up to 35% of the amount, with a maximum of 35,000 euros for each of the beneficiary entities. With it, Culture and Tourism seeks to consolidate Galicia as an excellent and more welcoming destination, as stated in the Galicia 2020 Tourism Strategy. With a budgetary credit of 991,552 euros, the Galician Government approved a total of 54 aids that optimize the quality of the accommodation offer.

Main improvements

Through these incentives, it is ensured that those responsible for beneficiary businesses carry out the necessary refurbishments for the development of their activity, with the highest standards of quality in the services provided. Among other actions, those aimed at improving accessibility conditions and removing barriers are contemplated, thus deepening the commitments of the Tourism Accessibility Plan and the Camino de Santiago promoted by the Galician Government. The order also favours the obtaining of quality certifications, extending the leadership of our Community in the ranking of the Q of Tourist Quality, with almost 20% of the establishments recognized in Spain.

It also includes projects to raise the classification of the establishment, which means an increase in the category in which it is currently; air conditioning actions that promote sustainability with energy saving measures; renovation work and modernization of facilities, as well as aimed at beautifying the environment, and finally, renovation of furniture equipment necessary for the operation of the establishment.

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Open deadline to participate in the 11th edition of Santiago(e) Tapas
11123
12-10-2018

Open deadline to participate in the 11th edition of Santiago(e) Tapas

The Galician capital’s tapas competition will be held between 15 November and 2 December

Turismo de Santiago and the Compostela Hospitality Association have just opened the registration period for the eleventh edition of Santiago(e)tapas, to be held this year between 15 November and 2 December.

Those interested in participating in this tapas contest can register until October 19 in this event and fully consolidated in the city, which year after year continues to hold this tapas contest to boost the tourism sector during the low season through an event that add value to diversity of the gastronomic offer of Compostela.

In last year’s edition, which celebrated the tenth anniversary of the contest, 70 local offered 101 tapas, divided between six routes or (e)tapas. Consumption was above 34,000 tapas, with a growth of 10% over the previous year.

In addition to the public-private cooperation between Santiago Tourism and the Compostela Hospitality Association, the initiative has the participation of Mahou as main sponsor and also the traditional sponsorship of Cash Record and Coca Cola and the Diputación de A Coruña.

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Proturga organizes two revenue-management and digital-marketing courses for professionals in the tourism sector
11130
11-10-2018

Proturga organizes two revenue-management and digital-marketing courses for professionals in the tourism sector

With a fundamentally practical approach and aimed at all professionals in the tourism sector, Proturga will hold between 29 and 31 October two introductory courses on revenue management and digital marketing. Both will be taught by Felix Zulaica, expert and founder of 360 Hotel Managemente, a company specialized in digital marketing and the application of technological tools in the tourism sector.

The first of them, the “Revenue Management” will be held on 29 and 30 October at the Hotel Virgen de la Cerca, Santiago de Compostela, in morning and afternoon which will develop theoretical issues but also practical market segmentation, prices, forecasts and budgets, trends and future of revenue, etc.. In the case of the digital marketing course, the course will be given on October 31 with a theme also fundamentally practical where it will address customer loyalty, distribution costs, opening and use of communication channels with customers (RMs (CustomerRelation Management), email marketing, Adword …) and aspects such as updating websites, CM, SEO, SEM

The course is designed for hotel managers, sales and marketing managers, renue managers, CM as well as tourism students and professionals who are interested in this subject.

The courses can be taken separately or participate in both. The cost of the revenue management course is 180 euros for Proturga members and 300 euros for non-members, although a special price is offered for those who wish to join. In the same way, the marketing course also has a different cost for Proturga members who take the Revenue Management course.

For more information and registration:
Revenue Management Course
Digital Marketing Course

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