The Los Abetos Hotel in Santiago de Compostela hosted a day in which the various agents involved in the commercialization of golf in Galicia met. The event, promoted by the Galicia Destino Golf Association, was attended by representatives of the sector, the Cluster Tursimo of Galicia and the Axencia of Tourism of Galicia as Carmen Pita, who highlighted the commitment of the administration for this sector while Made a call to all involved to use the potential of our golf courses in order to attract new tourists to our territory and encouraging tourist entrepreneurs to reach agreements with the fields and create new attractive products that can compete with other destinations Of golf.
Enrique Perez Etchevarria, Turgalicia technician, made a diagnosis of the current situation of golf tourism in Galicia, which should be noted that we have enough fields to offer a quality product, has improved in its promotion and no doubt that improving the Coordination between the golf and hotel sector can give a great impulse to the commercialization. In this sense, the Secretary of the Cluster, Cesareo Pardal, pledged to call all involved to address the products linked to golf that will be marketed in 2017.
During the day the study was also presented by Golf Bussines Partners, the presentation and analysis of the study by Francisco Aymerich, showed once again, by the breakdown of expenditure outlined in the report, that the golf tourist where he makes the greatest Spending is off the golf course, with the highest percentage hosting and catering. Finally, Alfonso Agulló, director LeClub Golf presented its business model based on the loyalty of golfers and will work in conjunction with the Galician golf courses in marketing directed primarily at the French golf tourist.