Clúster

Through an open, transparent and participatory methodological process, three Galician universities were involved for the first time, as well as the representatives of the Woolen chain of value of the Galician tourism sector. In the first phase of diagnosis 21 people from the Galician universities, 8 experts in tourism took part and the opinions of 262 people were gathered through 28 working tables in 16 Galician cities. In addition, 81 individual interviews and 294 surveys were carried out. With all this information was carried out a diagnosis and a SWOT of the Galicia brand in charge of the three Galician universities to then define the keys and a destination development strategy from the information of the field work, a Work that was validated by Turismo de Galicia and the Clúster Turismo de Galicia. In addition, the Strategy is a living plan, which will be in the process of evaluation.

metodologia Estratexia

Saturday May 20th, 2017
mesa de trabajo pontevedra Estratexia Turismo de Galicia 2020

A roadmap developed under the criteria of participation and transparency

Through an open, transparent and participatory methodological process, three Galician universities were involved for the first time, as well as the representatives of the Woolen chain […]
Saturday May 20th, 2017
workshop1

Workshop on Galician tourism in Salamanca

With the aim of publicizing the Galician tourist offer in nearby destinations, the Cluster Turismo Galicia is organizing a first day of presentation of the sector […]
Thursday May 18th, 2017
IMEX 17

Galician trade mission at IMEX in Frankfurt, the most important MICE sector fair in the world

Representatives of the fair sector, congresses and incentives held professional meetings at this event from May 16 to 18 One more edition, the Galician sector of […]
Thursday May 18th, 2017
habitación hotel

ICTE manages to implement the ISO International Standard for the hotel sector

The emergence of new modalities of unregulated accommodation, the confusion that this generates between users and the different regulations of hotel regulation in each country have […]